Senior Paid Social Analyst
Journey Further
Senior Paid Social Analyst
Salary Not Specified
Journey Further, Stourton, Leeds
- Full time
- Permanent
- Onsite working
Posted 1 week ago, 13 May | Get your application in now before you're too late!
Closing date: Closing date not specified
job Ref: f4bad3399b0d4744b36990ce48254aee
Full Job Description
- Define and lead the social strategy for key clients, working closely with analysts to improve performance by constantly evolving and identifying new approaches
- Clearly communicate this strategy to internal and external stakeholders
- Ensure clarity across goals and plans
- Identify and lead on platform best practice; from targeting core audiences to best-performing content formats and themes based on client data and wider industry trends
- Work with analysts to manage and optimise Paid Social media campaigns across all social platforms to achieve business objectives and KPIs
- Conduct campaign analysis using your insight and expertise to feed into future strategy
- Understand client challenges and make confident evidence-based recommendations
- Lead on QBRs and regular reports
- Support clients in addressing blockers to achieve business goals
- Work closely with cross-functional teams, including Creative, Creator and Strategy, to ensure consistent brand messaging across all Paid Social campaigns
- Live and breathe our company values: open, decisive, pioneering and together
You will be able to define a strategy and make it come to life - You have hands-on experience and detailed technical knowledge of platforms, including Meta and TikTok
- You have a passion for data and all things social
- You understand the role Paid Social and creator content plays in the wider social strategy
- You love building a rapport with clients, peers and suppliers and have experience building productive relationships
- You understand how to utilise new industry developments and technology
- You are a confident communicator, always striving to surprise and delight your clients
- You are self-motivated and ambitious with a positive "can-do" attitude, staying on top of relevant news and trends, using data to bring exciting creative concepts to life You have at least five years of experience in Paid Social